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Pardot-Specialist Salesforce Certified Pardot Specialist (WI24) Free Practice Exam Questions (2025 Updated)

Prepare effectively for your Salesforce Pardot-Specialist Salesforce Certified Pardot Specialist (WI24) certification with our extensive collection of free, high-quality practice questions. Each question is designed to mirror the actual exam format and objectives, complete with comprehensive answers and detailed explanations. Our materials are regularly updated for 2025, ensuring you have the most current resources to build confidence and succeed on your first attempt.

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Total 261 questions

A prospect with a Pardot score over 100 can view and opt out of a list on the Pardot Email Preference Center. The following month, the prospect's score falls below 100, so they are removed from the list and can no longer view that list on the Email Preference Center.

Which two characteristics must be true of that list?

Choose 2 answers

A.

It is a Static List

B.

It is a Dynamic List

C.

It is a CRM Visible List

D.

It is a Public List

What user role must a Pardot user have in order to verify the Salesforce connector?

A.

Sales manager

B.

Sales

C.

Marketing

D.

Administrator

A CNAME or vanity alias, is used to provide a seamless transition for your prospects when visiting pages and forms that you host on your site and Pardot hosted campaign elements such as; landing pages, search results and individually tracked links sent in your emails.

A.

True

B.

False

Which standard dashboard shows the total submission across all Pardot landing pages in B2B Marketing Analytics?

A.

Pipeline dashboard

B.

Engagement dashboard

C.

Account-Based Marketing dashboard

D.

Multi-Touch Attribution dashboard

If five prospects have completed a repeating engagement studio program twice, what number would display on the reporting tab tooltip for the initial program step "Create Salesforce Task"?

A.

2

B.

10

C.

5

D.

0

A marketer performs the following actions:

• Creates a list and adds three prospects

• Deletes one of the three prospects to the Recycle Bin

• Deletes the list

What would happen as a result of these actions?

A.

The list is archived to the Recycle Bin and the deleted prospect is restored.

B.

The list is not deleted because it contains active prospects.

C.

The list and the two remaining prospects are archived to the Recycle Bin.

D.

The list is archived to the Recycle Bin, but the two remaining prospects are not deleted.

LenoxSoft's marketing team shares a list of company names of all external visitors on their website with the regional sales managers. The regional managers use this list for cold calling and for insight on whether any recent opportunities are active on their site.

Which sequence of steps should the Pardot Administrator take to automate this process?

Choose one answer

A.

Enable Send daily prospect activity emails (for all prospects); Enable Page Actions to notify managers.

B.

Enable Visitors Filters for a specific IP range; Enable Page Actions to notify managers.

C.

Enable Visitor Filters for a specific IP range; Enable Send daily visitor activity emails.

D.

Enable Send daily visitor activity emails; Enable Send daily prospect activity emails (for my prospects).

LenoxSoft has a Pardot form titled ''Request a Demo" on their external website.

Which Pardot report should they use to see how many views their form has received?

A.

Conversions Report

B.

Landing Page report

C.

Form Handler Report

D.

Form Report

A Pardot administrator wants to gather a prospect's company name and Job title, but only once they have captured prospect's first name, last name and email address in a previous form submission.

Which feature should they use?

A.

Progressive Profiling

B.

Always display even if previously completed

C.

reCaptcha

D.

Dependent Fields

What will undelete a prospect?

A.

If the deleted prospect is imported into Pardot with the same email address

B.

If the deleted prospect visits a web page

C.

If the deleted prospect re-converts by filling out a form with the same email address

What information can you find about your competitors in Pardot?

A.

Alexa rank

B.

BBB score

C.

News article mentions

D.

Number of inbound links

E.

Number of indexed pages

You want to track prospects that click on a banner ad. What do you use?

A.

Custome redirect

B.

Page actions

C.

Lead scoring and grading

D.

Completion actions

How long does it take a drip program to start after unpausing it?

A.

Immediately

B.

Within 5 minutes

C.

Within one hour

D.

Within one business day

LenoxSoft needs their form to post directly to a third-party platform as well as Pardot upon submission.

Which Pardot tool should they use?

A.

Dynamic Content

B.

Form Handler

C.

Custom Redirect

D.

Pardot Form

In which two ways does a Pardot prospect sync with a Salesforce Lead or Contact record?

Choose 2 answers

A.

Shared CRM ID

B.

Shared Assigned User ID

C.

Shared email address

D.

Shared tracking pixel

There are absolutely no restrictions on how you assign custom users abilities.

A.

True

B.

False

Which two actions occur when an automation rule is deleted?

Choose 2 answers

A.

Prospects will no longer be able to match the rule.

B.

The rule will be sent to the recycle bin in paused mode.

C.

Actions that have applied to prospects are undone.

D.

Any prospects who matched the rule will be deleted.

What factors are involved with and determine email deliverability?

(Choose 2)

A.

Sender Policy Framework (SPF)

B.

Domain Keys

C.

Sender ID

D.

Whitelist

E.

CAN-SPAM

A marketing user wants to send out an email to a list of prospects on behalf of their assigned sales users. Any prospect replies should be directed to bdr@lenoxsoft.com so their team of business development reps can field questions and schedule follow up demos.

How should this be accomplished?

A.

Select Specific User for the Sender

B.

Select General User for the Sender

C.

Select Assigned User for the Custom Reply-To Address

D.

Select General Address for the Custom Reply-To Address

Completion actions only affect prospects not visitors?

A.

True

B.

False

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Total 261 questions
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