Weekend Sale - Limited Time 70% Discount Offer - Ends in 0d 00h 00m 00s - Coupon code: xmaspas7

Easiest Solution 2 Pass Your Certification Exams

Marketing-Cloud-Account-Engagement-Consultant Salesforce Certified Marketing Cloud Account Engagement Consultant (SP25) Free Practice Exam Questions (2025 Updated)

Prepare effectively for your Salesforce Marketing-Cloud-Account-Engagement-Consultant Salesforce Certified Marketing Cloud Account Engagement Consultant (SP25) certification with our extensive collection of free, high-quality practice questions. Each question is designed to mirror the actual exam format and objectives, complete with comprehensive answers and detailed explanations. Our materials are regularly updated for 2025, ensuring you have the most current resources to build confidence and succeed on your first attempt.

Salesforce Marketing-Cloud-Account-Engagement-Consultant Premium Access     Download Demo    
Page: 1 / 4
Total 245 questions

What is true about custom redirects? [Choose two answers]

A.

When a visitor clicks a custom redirect any completion actions associated with the custom redirect will trigger.

B.

Custom redirects will continue to work if they are deleted in Marketing Cloud Account Engagement.

C.

When a visitor converts to a prospect completion actions on a custom redirect will trigger

D.

Custom redirects are great for linking to files or pages you do not host.

Which standard connectors can be activated in Marketing Cloud Account Engagement [Choose two answers]

A.

Survey Monkey

B.

Youtube

C.

GoToWebinar

D.

Olark

LenoxSoft shows you a record where the prospect has many activities that are email clicks from the same email. Looking at the prospect's audits, you see visitor association changes where the prospect forwarded the email to colleagues who clicked the link in the email causing the cookie intended for the original recipient to track the colleagues. Which of the following is not a Marketing Cloud Account Engagement best practice for preventing this issue in the future?

A.

Use the "Forward to a friend" variable tag in Marketing Cloud Account Engagement emails

B.

Enable Kiosk mode on the Marketing Cloud Account Engagement form

C.

Enable the Marketing Cloud Account Engagement account setting "Prevent Cookie Crossing"

D.

Enable the "Not You?" link to display on the Marketing Cloud Account Engagement form

While reviewing the Velocity section of the Pipeline Report in the B2B Marketing Analytics App, a Marketing Cloud Account Engagement administrator notices that it is taking prospects an average of 30 days to get from the Visitor stage to the Prospect stage. The admin wants to decrease this to 15 days.

What next steps should decrease the transition time?

A.

Offer more conversion points for visitors such as Marketing Cloud Account Engagement forms and landing pages.

B.

Refine scoring and grading models to only give the Sales team the most qualified leads.

C.

Improve lead qualification efficiency by using automation rules to pass leads over to Sales.

D.

Create lead nurturing programs to help the Sales team nurture leads until their deals close.

LenoxSoft has published a new white paper. When prospects submit a "Request a Download" form, they should receive this white paper in an email. All prospects who receive the email and view the white paper should receive an additional +10 points added to their score.

Which sequence of events would meet their goal?

A.

Upload the white paper as a new File > Create a Custom Redirect to the white paper file > Create a new Email Template that contains the Custom Redirect link > Create a new Form with the Completion actions "Send autoresponder email" AND "Adjust score :: +10"

B.

Upload the white paper as a new File > Create a Custom Redirect to the white paper file > Create a new Email Template with the Completion

Action "On click :: Adjust score :: +10" that contains the Custom Redirect link > Create a new Form with the Completion Actions "Send autoresponder email"

C.

Upload the white paper as a new File > Create a Custom Redirect to the white paper file with the Completion Action "Adjust score :: +10" >

Create a new Email Template that contains the Custom Redirect link > Create a new Form with the Completion Actions "Send autoresponder

email"

D.

Upload the white paper as a new File > Create a new Form > On Step 4 of the Form Wizard, check the box to "Redirect the prospect instead

of showing the form's Thank You Content" and specify the white paper file link > Add Completion Actions "Send autoresponder email" AND

"Adjust score :: +10" to the Form

Viewing a pricing page is considered a valuable buying signal. LenoxSoft would like to be able to report on and segment

prospects who have visited the pricing page. Which automation tool would best achieve this?

A.

Create a form with a Completion Action to send a pricing sheet.

B.

Create a Dynamic List based on page view to segment automatically

C.

Create a special campaign to track pricing page views.

D.

Create a Page Action set to Tag prospects as having viewed it and add them to a list.

LenoxSoft wants to automatically nurture prospects who complete any of their white paper forms. There is a particular form for a high-value white paper. They want to ensure prospects who complete this form are sent down a particular path in the nurture program.

How should this be set up?

A.

Add completion actions to the form: add to list and assign to user > add the list as the recipient list

in an engagement program > add a step checking for the Salesforce campaign membership related to the white paper

B.

Add completion actions to the form: add to list and add tag > add the list as the recipient list in an

engagement program > add a step checking for if the prospect has the tag related to the white paper download

C.

Add completion actions to the form: add to list and add to Salesforce campaign > add the list as the

recipient list in an engagement program > add a step checking if the prospect downloaded the white paper file successfully6

What is essential to setup when you are implementing Marketing Cloud Account Engagement for the first time? [Choose three answers]

A.

Create and add a tracking code to the website

B.

Setup DNS for each used domain and validate the connection

C.

Setup tracker subdomain and validate it

D.

Choose which sender IP to use

LenoxSoft has two primary groups of contacts in their Salesforce account, managed separately using Marketing Cloud Account Engagement Business Units (PBUs). They have one marketing team that needs to manage campaigns for both business units (BUs).

How should this be configured?

A.

Create Marketing Cloud Account Engagement user records in one business unit, then use the business unit switcher to access each account.

B.

Create multiple Salesforce users with the same email address connected to one Marketing Cloud Account Engagement user, then use the business unit switcher.

C.

Create one Salesforce user connected to one Marketing Cloud Account Engagement user, then use Marketing Cloud Account Engagement user groups to use the business unit switcher.

D.

Create Marketing Cloud Account Engagement user records in each business unit connected to the same Salesforce users, then use the business unit switcher.

Which editions of Marketing Cloud Account Engagement provides Buisness Units and Einstein functionalities

A.

All

B.

Marketing Cloud Account Engagement Plus Edition and Marketing Cloud Account Engagement Advanced Edition

C.

Only Marketing Cloud Account Engagement Advanced Edition and it includes unlimited Buisness Units

D.

Only Marketing Cloud Account Engagement Advanced Edition and it includes 2 Buisness Units, then each subsequent costs 2 000$/month

Recommend a model to route qualified and unqualified leads across the business. Place in order from most qualified to least qualified lead. A.Low Grade | Low Score B.High Grade | Low Score C.High Grade | High Score D. Low Grade | High Score

A.

CDAB

B.

ABDC

C.

CBDA

D.

CDBA

LenoxSoft has a Marketing Cloud Account Engagement form on their website that adds prospects to their monthly newsletter list upon completion. Recently, they have noticed some of the prospects on this list have invalid email addresses.

What method should be used to only add valid email addresses to their list moving forward?

A.

Send an autoresponder to prospects who complete the form with a link to click to confirm opt-in status.

B.

Allow the assigned sales rep to call prospects upon form submission to confirm their email address.

C.

Edit the completion action on the form to only add to the list if the email address is valid.

D.

Use the list to send a permission pass email and remove all hard bounces.

LenoxSoft has two Marketing Cloud Account Engagement accounts: Account A and Account B. Both accounts are syncing with the same Salesforce org. Their marketing teams have consolidated and have decided to merge Account B into Account A.

What action should they take to successfully complete the migration?

A.

Include prospect activity history from Account B in their prospect import if they want to retain it.

B.

Get a brand new Marketing Cloud Account Engagement org and migrate both Account A and Account B into it.

C.

Export existing custom field mappings to import desired fields into Account A.

D.

Manually rebuild any automations built in Account B in Account A.

LenoxSoft product is setup on an annual renewal. The marketing team is having issues to send emails out to their prospects when its time to renew on the annual product. On top of it sales is complaining they have no insights when an annual renewal email was sent. LenoxSoft uses a custom field of "Contract" with a value of "Renewed" for prospects who have already renewed their product subscription or its "blank" if they have yet to renew. LenoxSoft wants to automate this process with an engagement studio that can do the following: * Adds/Removes prospects to the engagement studio based on renewal status * Sends a series of emails to renew their subscription * Gives sales continuous insights to prospect engagement Based on the above criteria what would you recommend to LenoxSoft?

LenoxSoft product is setup on an annual renewal. The marketing team is having issues to send emails out to their prospects when its time to renew on the annual product. On top of it sales is complaining they have no insights when an annual renewal email was sent. LenoxSoft uses a custom field of "Contract" with a value of "Renewed" for prospects who have already renewed their product subscription or its "blank" if they have yet to renew. LenoxSoft wants to automate this process with an engagement studio that can do the following: * Adds/Removes prospects to the engagement studio based on renewal status * Sends a series of emails to renew their subscription * Gives sales continuous insights to prospect engagement Based on the above criteria what would you recommend to LenoxSoft?

A.

Build automation rules add criteria as Contact as blank add action as notify assigned user

B.

Build dynamic list add criteria as Contact as "Renewed" add action as notify assigned user

C.

Build dynamic list add criteria as Contact as blank add action as notify assigned user

D.

Build automation rules add criteria as Contact as "Renewed" add action as notify assigned user

A Marketing Cloud Account Engagement administrator finds that all of the email addresses for their Marketing Cloud Account Engagement users have changed. What would be the root cause of this change?

A.

Import and update users

B.

Table action updated users

C.

Marketing Cloud Account Engagement Admin changed each email address

D.

User sync mapped email address

Which three Marketing Cloud Account Engagement asset types allow for embedded advanced dynamic content?

Choose 3 answers

A.

Landing Pages

B.

Social Posts

C.

Layout Templates

D.

List Emails

E.

Content Files

What type of fields are not supported by the Marketing Cloud Account Engagement sync

A.

Geolocation

B.

Lookup Relationship

C.

Date/Time

D.

Time

E.

Text Area (Rich)

F.

Date/Time

G.

Formula

You decide to build an automation rule to automatically allow prospects to match the "Title" criteria in your grade profile. You need to capture all prospects with any form of Vice President in their job title but want to exclude ones who are currently on any of your suppression lists. Which of the following sets of rule criteria will accomplish this?

A.

Match ALL overall logic: Prospect List > Isn't > suppression List A; B; C; D Prospect default field > Title > contains > Vice President; VP

B.

Match ALL overall logic: Prospect List > Isn't > Suppression List A; B; C; D Prospect default field > Title > IS >Vice President

C.

Match ANY overall logic: Rule Group1: Match All Prospect List > Isn't > Suppression List A; B; C; D Rule Group2: Match All Prospect default field > Title > contains > Vice President; VP

D.

Match ANY overall logic: Prospect List > Isn't > Suppression List A; B; C; D Prospect default field > Title > contains >Vice President; VP

Which two actions could a user take when importing prospects into Marketing Cloud Account Engagement?

Choose 2 answers

A.

Assign prospects to an existing user

B.

Create new custom fields and populate field values

C.

Permanently delete prospects

D.

Undelete matching prospects from the Recycle Bin

There are a number of unassigned prospects in the Lenoxsoft database that have not been active in more than 60 days. An automation rule is set to assign prospects once they reach a score of 100. What automatic workflow can be created to prevent them from getting assigned?

A.

Create a dynamic list based on the prospects time to adjust their score to 0 if they haven't been active in 60 days.

B.

Create a segmentation rule based on the prospects time to adjust their score to 0 if they haven't been active in 60 days.

C.

Create an automation rule based on the prospects time to adjust their score to 0 if they haven't been active in 60 days

D.

Create a completion action based on the prospects time to adjust their score to 0 if they haven't been active in 60 days.

Salesforce Marketing-Cloud-Account-Engagement-Consultant Premium Access     Download Demo    
Page: 1 / 4
Total 245 questions
Copyright © 2014-2025 Solution2Pass. All Rights Reserved