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Salesforce MC-101 Practice Test Questions Answers

Exam Code: MC-101 (Updated 122 Q&As with Explanation)
Exam Name: Salesforce Certified Marketing Cloud Engagement Foundations
Last Update: 30-Oct-2025
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Questions Include:

  • Single Choice: 122 Q&A's

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    MC-101 Questions and Answers

    Question # 1

    In Email Studio, what is used to uniquely identify individuals with a value defined by the admin?

    A.

    Subscriber Key

    B.

    Primary Key

    C.

    Contact ID

    Question # 2

    Cloud Kicks is participating in an event partnering with athletic leagues and other sports retailers. The marketing team would like to collect consent to email attendees after the event.

    What is the best practice to collect consent?

    A.

    Obtain handwritten submissions at the booth.

    B.

    Provide a digital form or QR code at the booth.

    C.

    Email everyone from the attendance list.

    Question # 3

    The marketing team at Northern Trail Outfitters wants to include a subscriber's local weather conditions in the subject line of their email campaigns. This information is stored in the data extension used for sending.

    Which feature should an associate utilize?

    A.

    Personalization Strings

    B.

    Decision Splits

    C.

    Filter Activity

    Question # 4

    A marketing associate at Northern Trail Outfitters wants to send the final copy of the email in Content Builder to a group of 25 stakeholders. However, when they try to select the data extension in the Preview and Test section, the data extension is not visible.

    What is the reason the associate cannot see the data extension?

    A.

    The data extension has the Is Testable flag unchecked.

    B.

    The data extension is empty and cannot be used for testing.

    C.

    The associate has insufficient user permissions to perform a test send.

    Question # 5

    Cloud Kicks is sending an email and wants to avoid any auto-responses filling up the customer service inbox so that support staff can respond to customer inquiries.

    Which feature is configured in an account to meet these requirements?

    A.

    Delivery Profiles

    B.

    Reply Mail Management

    C.

    From Address Management

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