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Salesforce Marketing-Cloud-Administrator Practice Test Questions Answers

Exam Code: Marketing-Cloud-Administrator (Updated 158 Q&As with Explanation)
 Exam Name: Salesforce Certified Marketing Cloud Administrator (SP25)
 Last Update: 01-Jul-2025
 Demo:  Download Demo

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Questions Include:

  • Single Choice: 113 Q&A's
  • Multiple Choice: 45 Q&A's

    • Marketing-Cloud-Administrator Overview

    Salesforce Marketing-Cloud-Administrator Exam Overview

    Overview Details
    Exam Name Salesforce Marketing Cloud Administrator
    Certification Earned Salesforce Certified Marketing Cloud Administrator
    Target Audience Professionals responsible for configuring, managing, and maintaining Salesforce Marketing Cloud accounts
    Pre-requisites General understanding of marketing automation concepts and experience with Salesforce Sales Cloud is beneficial
    Number of Questions 60 multiple-choice and multiple-response questions
    Exam Length 105 minutes
    Passing Score 67%
    Exam Cost $200 USD
    Delivery Format Proctored online or at a testing center
    Topics Covered

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    Salesforce Marketing-Cloud-Administrator Exam Topics Breakdown

    Section Focus Weighting  
    Account Setup and Configuration 20% 12
    Email Marketing 25% 15
    Journey Builder 20% 12
    Mobile Marketing and Social Marketing 15% 9
    Analytics and Reporting 10% 6
    Security and Compliance 10% 6

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    Salesforce Marketing-Cloud-Administrator Exam Dumps FAQs

    The Salesforce Marketing-Cloud-Administrator exam is designed for professionals who have experience with Salesforce Marketing Cloud and are responsible for managing and administering Marketing Cloud in an enterprise environment. The exam measures your ability to perform tasks such as configuring Marketing Cloud, managing data, creating and managing journeys, and analyzing and reporting on Marketing Cloud data

    The difficulty level of the Salesforce Marketing-Cloud-Administrator exam varies from person to person. However, with the right preparation and practice, you can pass the exam with ease. Solution2Pass offers a range of practice questions and answers that can help you prepare for the exam and increase your chances of success.

    You can book a slot for the Salesforce Marketing-Cloud-Administrator exam by visiting the official Salesforce website. You will need to create an account and follow the instructions provided to book your exam slot.

    The Salesforce Marketing-Cloud-Administrator exam consists of 60 multiple-choice questions.

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    • Expert-curated Marketing-Cloud-Administrator Study Guide: Learn from the best with our study guide developed by Salesforce Certified Marketing Cloud Administrator (WI24).

    While there are no official prerequisites, Salesforce recommends having at least six months of hands-on experience using the Marketing-Cloud-Administrator. Basic understanding of email marketing, marketing automation, and data management concepts is also beneficial.

    Yes, Solution2Pass regularly offers exciting discounts on their study packages. Check their website or subscribe to their newsletter for updates on current promotions.

    The passing score for the Salesforce Marketing-Cloud-Administrator exam is 65%.

    Marketing-Cloud-Administrator Questions and Answers

    Question # 1

    Which activity should be used for multivariate content testing within Journey Builder?

    A.

    Engagement Split

    B.

    Random Split

    C.

    Content Split

    D.

    Decision Split

    Question # 2

    Northern Trail Outfitters uses Parameter Manager to automatically tag links, they want to include a Campaign Identifier to the links within a specific campaign message.

    At which level should the utm_campaign value be configured?

    A.

    Subscriber

    B.

    Link

    C.

    Email

    D.

    Account

    Question # 3

    An entertainment company is hosting events across the country in different venues. They want to use Contact Builder to feed Journey Builder. Contact who enter a journey will go through a decision split based on the type of event. The journey will send a series of emails and one of them will contain the venue details dynamically populated with AMP script.

    The Company collects the following information:

    - Customer data (email address, first name, last name...).

    - Event registration (email address, event ID, event name, event type, venue ID...).

    - Venue details (venue ID, venue name, venue address...).

    - Payment details (email address, event ID, total paid...).

    The Company does not want to link everything in Contact Builder.

    Which are the two data sources that must be incorporated inside Contact Builder?

    Choose 2 answers.

    A.

    Customer Data

    B.

    Event Registration

    C.

    Venue Details

    D.

    Payment Details

    Question # 4

    Northern Trail Outfitters runs a nightly automation consisting of a File Transfer and a File Import. Following an update from the engineering team, the automation began failing. The Marketing Cloud admin suspects the CSV file now has an invalid format.

    How could the admin receive a file of the bad data rows to confirm this theory?

    A.

    Move the File Transfer to its own automation and include a notification email address

    B.

    Move the Import definition to its own automation and include a notification email address

    C.

    Update the Import definition to include a notification email address

    D.

    Update the automation to include a notification email address for Runtime Errors

    Question # 5

    A Marketing Cloud admin runs the Contacts Counts report and sees there are currently 500,000 contacts in their account. They have a total of 300,000 email subscribers, 200,000 synchronized contacts, and 75,000 mobile subscribers.

    Why would the total contact count be less than the total number of contacts from all data sources?

    A.

    Synchronized contacts are only counted after sending

    B.

    Only active email subscriber is counted.

    C.

    Mobile subscribers are not counted as contacts.

    D.

    There are overlapping contacts in each of the channel

    Free Marketing-Cloud-Administrator Salesforce Exam Questions 6 to 25
    Free Marketing-Cloud-Administrator Salesforce Exam Questions 26 to 45
    Free Marketing-Cloud-Administrator Salesforce Exam Questions 46 to 52

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